Global Academic Society Journal: Social Science Insight

Volume: 4 Number: 12 Year: 2011

Journal articles:

• Factors of customer satisfaction on services

  • Journal: Global Academic Society Journal: Social Science Insight
    Vol. 4, No. 12, year 2011, pp. 4-13
  • Author(s): Lina Gegeckaitė
  • Keywords: customer satisfaction, service, organization

• KANO model: how to satisfy customers?

  • Journal: Global Academic Society Journal: Social Science Insight
    Vol. 4, No. 12, year 2011, pp. 14-25
  • Author(s): Ieva Gailevičiūtė
  • Keywords: customer satisfaction, kano model, classification of requirements

• The development of long-term relationship between mobile service organizations and consumers

  • Journal: Global Academic Society Journal: Social Science Insight
    Vol. 4, No. 12, year 2011, pp. 26-36
  • Author(s): Miglė Brazinskaitė, Agnė Ramanauskaitė
  • Keywords: relationship marketing, consumer loyalty, consumer relationship management, mobile service organizations